Bust Support in Early Swimwear

I recently came across these ads and hang tags for older vintage Pelton swimwear and they are very intriguing to me for a couple of reasons. First I had not been aware of this company and secondly, bust support for women in the 1920s in swimwear was not common. Most swimwear for women up until the 1940s did not have much support in the bust. Pelton actually had some sort of Brassiere-In foundation in the 1920s.

The patented feature in all of Peltons swimming suits for women does away with the need of all extra brassieres, shoulder straps, and buttons. A one piece section of the same color and fabric is sewn in, encasing the bust and giving support that adds to your appearance and swimming comfort.

 1928

As always, you can click on the pictures to enlarge the photos. I'd love to actually see one of these someday, anyone out there have a Pelton wool swimsuit to share with me?