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A blog with a daily splash of vintage swimwear, vintage fashion, news, designer profiles and all things retro.

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Friday, April 12, 2013

Vintage Swimwear Advertising in the 1940s & 1950s - Let's Sell It!

You can pretty much advertise anything with a swimsuit clad beauty added into the mix. All of these ads are from 1950. Let's take a look, Kellogg's is still around, as is Barbasol, Listerine and Kodak; but Grapette, Ansco and Nash, not so much.

Cereal 1950

Shaving cream 1950

All weather film 1950

More film 1950

Soda 1950

Listerine Mouth Wash 1950

and of course cars and cigarettes! 1950

Let's peek at a few years earlier, the following ads are all from 1947.

Whiskey 1947

Greyhound 1947 (and I LOVE that swimsuit)

And finally Marlboro Shirts! Wonder if they ever got into it with the cigarette company?

Alas, swimsuit clad models are still used in advertising today. You don't have to look very far to find a few bits of strategically placed triangles and a bit of butt floss. Call me crazy, but I'll choose vintage swimwear over modern day swimwear each and every time. Better coverage, better fit, better shaping, better fabrics and oh so glamourous! Not to mention there is more left to the imagination, yeah leave em thinking.

Happy Friday all!

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